Amaholide onyaka angamathuba okuthengisa abaluleke kakhulu kubathengisi abawela imingcele.Kwabanye abathengisi abawela imingcele, ukuthengisa ngalesi sikhathi kuze kubalele ngaphezu kwama-20% okuthengiswa konyaka.Uma kuqhathaniswa nokujwayelekile, okusekelwe esimisweni esikhulu sendawo yemikhosi, ngisho noma bethola ulwazi lokumaketha olungadingekile, umphakathi ngeke unqabe ukumakethwa kwamaholide.
Uma abathengisi abanqamula imingcele bekwazi ukusizakala ngamaholide futhi benze umsebenzi omuhle kwezokukhangisa, bangahlanganisa isixuku esikhulu sabathengi ngaphandle kokuchitha isikhathi esiningi bemaketha, futhi bazuze umphumela ophindwe kabili ngohhafu womzamo.Ngakho-ke, amaholide onyaka wonke ayisikhathi sokuba izinkampani ezinkulu kanye nabathengisi abakhulu "balwe" kanzima.Ngakho-ke abathengisi bewebhusayithi abazimele bangagqama kanjani?
Iqembu le-Atmosphere: Ama-oda abukhoma
Ukumaketha komkhosi, okungukuthi, phakathi nefestivali, kusetshenziswa i-psychology yokusetshenziswa kweholide yabathengi, ngokugcwele kusetshenziswa izindlela ezihlukahlukene zokumaketha, ukwenza imisebenzi yokuthuthukisa umkhiqizo nemikhiqizo, ukuze kuthuthukiswe ukuthengiswa kwemikhiqizo nezinga lokuguqulwa kwesitolo.Ukwakhiwa kwesimo semikhosi esitolo kuyingxenye ebaluleke kakhulu.
Ama-oda esikhathi sangempela ayindlela abathengisi bewebhusayithi abazimele abavame ukuyisebenzisa ukuze bakhe isimo sesitolo.Ukuvuselelwa okuqhubekayo kwama-oda esikhathi sangempela kuvame ukwenza abathengi bacabange ukuthi iziteshi ezizimele zithandwa kakhulu futhi zinomuzwa oqinile womkhathi wokuthenga wefestive.Ngenxa yengqondo yomhlambi kanye nomthelela womkhathi wemikhosi, abathengi ngeke nje baphumule ukuqapha kwabo, kodwa ngisho nokugqugquzela isifiso esinamandla sokuthenga.
Okwesibili, ama-oda esikhathi sangempela nawo angadlala indima yokuqondisa kubathengi.Abanye abathengi bazobheka imikhiqizo ehambisanayo ngenxa yezindaba zama-oda wesikhathi sangempela.Lokhu kungakhuphula amathuba okuthi umkhiqizo uthengwe, okuzuzisa ukukhulisa ukuthengiswa kwemikhiqizo edumile.
Okokugcina, ama-oda esikhathi sangempela awawona amalungelo obunikazi amaholide.Emisebenzini yansuku zonke yeziteshi ezizimele, indima yama-oda wesikhathi sangempela nayo iyabonakala.Isimo sokuthengisa esishisayo kanye nesiqondiso solwazi kunganciphisa umugqa wokuvikela kwengqondo wabathengi ngokwezinga elithile futhi kukhuphule umthamo wokuthengisa wesitolo.
Uma umdayisi evula umsebenzi woku-oda wesikhathi sangempela, njalo ngemizuzwana eyi-10 engxenyeni engaphambili yesitolo, imikhiqizo ye-oda elikhokhelwayo izovezwa, okudala isimo sokuthengisa esishisayo sesitolo futhi kwandise isifiso sabathengi sokuthenga.
Ungawakha kanjani umoya wenjabulo esitolo sakho
Ngokungeziwe ekudaleni umoya womkhathi ngokusebenzisa ama-oda esikhathi sangempela, amaphosta amakhulu okuphromotha nokuhlobisa kwesitolo nakho kuyizindlela ezibalulekile zokudala isimo sefestivu esitolo.Kukhona ezinye izindawo ezidinga ukunakwa ngokukhethekile ngabadayisi.Esokuqala iphosta enkulu yokukhangisa.Lapho ukhulelwa izithombe, abathengisi kudingeka bahlukanise okubalulekile, umkhiqizo ubaluleke kakhulu, futhi yonke imiklamo kufanele izungeze umkhiqizo.
Abathengisi kufanele bagweme ukuxuba zonke izinsimbi namakhwela, okungaheha ukunaka kwabathengi.Kodwa futhi kuzokwenza abathengi bangakwazi ukuthola amaphuzu abalulekile.Lapho abathengi bengakwazi ukuthola ulwazi lokuphromotha abalufunayo ngesikhathi esifushane, abathengi bangase bangaziba imininingwane yephosta ngokuqondile, noma bashiye iwebhusayithi ngokuqondile.Ngokufanayo, ukuhlobisa kwesitolo nakho kudinga ukulandela isimiso sokuvelela komkhiqizo.
Okwesibili, ekukhethweni kombala womhlobiso wesitolo, zama ukusebenzisa imibala efudumele njengombala obomvu nowolintshi njengombala oyinhloko.Ngokusho kwethonya lombala ku-psychology yabathengi, okubomvu kunganikeza abantu umuzwa wokungabi nangqondo, futhi kulula kubathengi ukuba babe nomfutho wokuthenga.Futhi imibala epholile, efana noluhlaza okwesibhakabhaka, ompunga, njll., izokwenza abathengi behlise umoya, okungase kuholele ekwehleni kwenani lokugcina lokuthenga.
Yiqiniso, ngaphezu kokucabangela izici ezingokwengqondo zabathengi, abathengisi badinga futhi ukucabangela umphumela jikelele wesitolo kanye nezici zomkhiqizo.Uma umdayisi ethengisa imikhiqizo yezokwelapha, imibala efudumele ayifaneleki.Lokhu kudala umbono ongewona womsebenzi kubathengi, okwehlisa ukwethenjwa kwabathengi.
Ekugcineni, umkhosi ngamunye unezici zawo kanye nokubaluleka kwesikhumbuzo, ngakho-ke umdayisi udinga ukuhlobisa isitolo ngokuhlukile ngokuvumelana nezici zomkhosi.Isibonelo, ngoKhisimusi, izakhi ezinjengamakhekheba eqhwa, amaribhoni, izinsimbi, ama-elk, njll. zengezwa ngokufanelekile;ngoSuku Lomama, ama-carnations njengezinto ezisizayo zesitolo nazo zizoba yisinqumo esihle.Umhlobiso wesitolo ohlosiwe ungenza abathengi bacwiliswe ngokuphelele emkhathini wefestive.
Yiqiniso, isimo sesitolo sithinta ikakhulukazi abathengi ngokubukeka nangokomzwelo, kodwa ekugcineni, izaphulelo zangempela ezinikezwa abathengisi ezingahlaba abathengi umxhwele.
Isikhathi sokuthumela: Jul-05-2022